We may be lean, but we're staffed with top notch talent. Our people are senior and come to us from many different disciplines and with very varied experience. We want our clients to feel like we're an extension of their company - sort of like their in-house advertising/marketing arm. This way, they don't have to go out and work with a host of different suppliers - the brain trust is right here.
"If I could invent something new, it would be a PVR for life."

Howard has spent most of his career leveraging his design skills for the print ad business. In the early years, Howard represented several print companies, photographers, illustrators, writers and other designers. Today, as Chief of the Sandbox at Lenick In-House, Howard is actively developing the infrastructure of the organization, building a dynamic team with chemistry and guiding his team as they create.

Howard is also responsible for managing the relationships both inside and outside the agency.

"My Clients say that I'm such a great listener that they think I must have been a psychiatrist in a former life."

Armed with over 25 years of successful experience in the multi-million dollar marketing, advertising and promotional businesses and degrees from both the Schulich and Richard Ivey Schools of Business, Paul understands the importance of producing the ideal strategic balance of product and service to customers by recognizing, understanding and respecting their needs and desires.

Paul has been responsible for managing individual budgets exceeding $37 million while leading the planning, marketing, advertising and promotions for such major clients as Sears Canada, Home Hardware, and Safeway (Canada and the U.S.). In addition to making sure that everyone plays nicely in the sandbox, Paul brings his two most prominent personality traits --passion and integrity-- to every assignment he is privileged to work on.

"You know you've hit on a great idea when no one's looking
at you funny."
Alana's jumped into our sandbox with extensive experience in retail, merchandising and promotions. She draws upon her years working with COPA (exotic fruit juices from Brazil), Reef Moxie Promotional Staffing, Coors Light, The Toronto Maple Leafs, The Home Show, The Toronto Raptors, Ford and the Canadian International Auto Show to bring fresh thinking and organizational prowess to every job she touches. In a nutshell, Alana serves as client contact on many of the agency's accounts, while overseeing and managing projects from beginning to end, and keeping everyone organized.
"Our national flag should have the Tim Hortons logo on it."
Since graduating with his degree in design from Seneca at York, Shiraz has been busy making the world look more beautiful. His career began at Push Advertising, where he specialized in mobile marketing. From there, Shiraz joined Jaz Integrated Advertising, where he concentrated on web, print and environmental design.

In his current role at Lenick In-House, Shiraz spends his days making ugly things look pretty, brainstorming in order to infuse his designs with a meaningful message, and critiquing everybody else's sandcastles.

He is also an avid gamer, golfer and loves to spend time in the great outdoors.

Donna comes to Lenick In-House most recently as a graduate from Ontario College of Art and Design with a Bachelor of Design. Her flair for design has added yet another dimension of style to our young talented designers. Her organizational skills quite simply put are top of the pile!